Protein yogurt brand Oikos drew upon learnings from its six previous Super Bowl campaigns when creating its seventh, for Super Bowl LX. Perhaps the most significant result of these insights is the decision to air the 2026 ad only on Peacock’s streaming coverage of the game, eschewing traditional broadcast TV. “We have always had a […]
For its third consecutive Super Bowl ad, Nerds candy is once again pairing a celebrity with a CGI animation of its candy come to life. But while the previous two spots featured musical performers — Gen Z/millennial favorites Addison Rae in 2024 and Shaboozey in 2025 — this year the brand has selected TV and […]
Former PayPal President David Marcus reflects on missed leverage, bad metrics, and how financial optimization replaced product conviction. We translate into 7 practical takeaways for teams. If you missed it, David Marcus dropped a blunt postmortem on what went sideways at PayPal. Here’s how we’d translate these reflections into actionable takeaways for builders and leaders […]
One dev’s guide to solving the data-parsing problem with a hybrid approach safe for high-stakes workflows. In banking and fintech, we talk a lot about APIs, real-time payments, cloud migration, and AI-driven insights. Yet much of the financial industry still depends on one of the least structured formats imaginable: PDFs. Bank statements, transaction reports, regulatory […]
This episode is also available in video format on www.Loyalty.TV. On this episode of The Wiser Loyalty Podcast, our guest today is Lauri Hart, Loyalty Manager for Club Yogi Rewards. This conversation examines an unexplored area of the entertainment and travel industry – campgrounds and all that the great outdoors has to offer. Club Yogi […]
Honda launched “This is the Power of Dreams” in January, its debut marketing campaign as the official automotive partner of the U.S. Olympics and Paralympics teams. The campaign, which features athletes from Team USA and spotlights several products across Honda and its luxury Acura line, will run throughout the Milan Cortina 2026 Winter Games (Feb. […]
Prioritizing viewer attention and leveraging advanced analytics, advertisers can effectively drive measurable, meaningful business results through the Nexxen DSP Platforms like Philo and DIRECTV Advertising are enhancing inventory with audience insights and unique formats to meet buyer demand for quality and attention New York, NY — February 04, 2026 — — Nexxen (NASDAQ: NEXN), a global, flexible […]