Acquisition will accelerate PAR’s roadmap for consumer data, loyalty, and media innovation. NEW HARTFORD, NEW YORK – JANUARY 26, 2026 — PAR Technology Corporation (NYSE: PAR), a leading global foodservice technology provider, today announced that it has agreed to acquire the identity resolution and shopper intelligence platform Bridg, a division of Cardlytics, Inc. (NASDAQ Global Market: CDLX). The transaction […]
Together with Scotiabank and Tangerine, Shell Introduces New Ways to Save and Earn with Scene+ CALGARY, ALBERTA– JANUARY 26, 2026 — CNW- Shell Canada Limited (Shell), a subsidiary of Shell plc, is joining the Scene+ loyalty partner network – teaming up with Scene+, Scotiabank and Tangerine to unlock new ways for eligible members to save […]
The Loyalty Newswire from The Wise Marketer From the Editor Winter weather is here in force across the Eastern United States, and we are rescheduling our Wiser Retail Insights Forum™ 2026 to protect the interests of attendees planning travel in the region. We’ll have new dates announced soon. In the news, we see that Scene+ […]
Having your brand featured in a TV show or movie — particularly when you’re not actually paying for the product placement — is a coin toss. You might hit the jackpot, like Eggo did when it appeared in the first season of “Stranger Things” in 2016. Or you might find yourself in a PR crisis, […]
The sapphics have officially burnt out on U-Hauling, carabiners and scissors. These symbols, which used to be community in-jokes, have since “gone pretty mainstream,” said Ashley Tick, Brand Director of sapphic dating app HER. In its new campaign, “The Sapphic Restart,” launched in mid-January, HER moves away from what Tick called the “tired tropes.” Instead, […]
Arpan Bhattacharya is CEO of The Intelligent Search Company, a startup building AI for adversarial environments. He describes what it takes to build “noise cancellation for decision-making.” When shopping online, context is everything. You either know exactly what to look for, or you find yourself browsing endlessly or typing vague queries into a search bar, […]
Fireworks AI CEO Lin Qiao builds the case for autonomous intelligence, a system where a model evolves based on the product’s use, powered by open-source. An IBM survey found that just 1 in 4 AI initiatives delivered expected ROI over the past few years, while MIT’s State of AI in Business report found a whopping […]
In this In this episode I am delighted to interview Polly Jones, Group Head of Digital & Loyalty at ODEON Cinemas Group. Polly is a digital and loyalty leader with a track record of delivering successful programmes for brands including ODEON Cinemas Group, E.ON, O2, Virgin Media, Rolls Royce Motor Cars, Costa and Dishoom. Today we will be learning about her favourite books, highlights and key learnings from the programmes she has worked on and all […]
Leading loyalty marketing veterans Fabio Santoro and Leandro Torres to bring CLMP™ certification and world-class loyalty education to the Brazilian market DEERFIELD BEACH, FLORIDA — January 22, 2026 /EINPresswire.com/ — Wise Marketer Group (WMG), the trusted steward and advocate for the global customer loyalty marketing industry, today announced a strategic partnership with Loyalty Academy Brasil to formalize and establish […]
Three major retailers — apparel retail chain PacSun, makeup brand Tarte Cosmetics and shoe brand Crocs — have used social media platform TikTok to attract new audiences, acquire customers and drive millions in sales. The platform is known to entertain young consumers with short videos, and retailers have jumped in the mix to market to […]