Three in four (73%) B2B marketing decision makers say the future of advertising in 2030 and beyond will have increased reliance on artificial intelligence for generating creative, which was the top response, according to a newly released survey from B2B marketing firm Madison Logic. The Harris Poll conducted the survey on behalf of Madison Logic […]
After serving as an advisor to the company for several years, Jennifer Betka has stepped into the Chief Marketing Officer role at Rinse, a tech-enabled laundry and dry cleaning delivery service operating in 13 cities across North America. For Betka, who’s held CMO roles at StubHub, Fandom and Indigo, helming a brand with proven market […]
Hi there and welcome to Funded, where we spotlight early-stage bets on the future of tech.This week’s spotlight is on international payouts, where Routefusion is building the infrastructure that helps platforms and financial institutions move money across borders without the backend chaos. Routefusion has raised $26.5 million in Series A funding led by PeakSpan Capital, […]
The rules of digital growth are shifting fast as AI-driven discovery is rewriting how consumers find products and services. Even long-standing giants are feeling the impact. Google’s search market share dropped below 90% in Q4 for the first time since 2015. At the same time, Gartner projects that organic search traffic could decline by 50% […]
The partnership delivers a scalable, future-ready foundation for customer engagement and growth. TWIN FALLS, IDAHO — October 10, 2025 — Sheetz, one of the nation’s most innovative convenience store brands, has successfully transitioned its loyalty operations to Ignite Retail Technology, marking the next evolution of the Sheetz Rewards experience. With this move, Sheetz gains a […]
Edge Sets New Standard for Retail Media Advertising, Enhancing CPG Engagement and Omnichannel Customer Experience SALISBURY, NORTH CAROLINA — Sept. 29, 2025 — (GLOBE NEWSWIRE) — Leading grocery retail group Ahold Delhaize USA has announced its retail media arm – AD Retail Media – will launch Edge, a new proprietary advertising technology platform, in January 2026. Powering […]
The CPG giant refreshed its corporate logo to attract strong talent and keep employees engaged. Consumer packaged goods brand Colgate-Palmolive needed to refresh its corporate logo and identity, which hadn’t been touched since the 1980s, said Kevin Bender, Director, Digital and Design, Communications, at Colgate-Palmolive. The logo is the manufacturer’s mark on the back […]
The DPAA Global Video Everywhere Summit will take place on Tuesday, October 14, at Pier Sixty in New York City. Chief Marketer Network, serving as the event’s official media partner, sat down with Barry Frey, President and CEO of OOH trade organization DPAA, to discuss what marketers can expect from the event, trends in DOOH, […]
Lacking safeguards, at least for now, fraud is flourishing through stablecoins As stablecoins enter mainstream use, buoyed by regulatory normalization and a surge of institutional interest by bulge bracket banks, among other entities, this new kind of blockchain-based financial technology may encounter a forceful headwind in the form of fraud. With their one-two punch of […]
As banking leaders and fintech builders know all too well, the rise of generative AI is making it increasingly difficult in online and digital communications to know what is real and what’s not. Fraud is a challenge that is keeping bankers, business owners, and investors up at night. In Visa’s 2025 Global eCommerce Payments & […]